This year the exhibition Gamescom attracted fewer visitors than in the past

| August 21, 2014

Organizers of the annual game show Gamescom released data on the number of visitors and exhibitors of the last event. For five days, from 13 to 17 August, the exhibition complex “The Cologne Trade Fair” was visited by about 335 thousand. Participants from 88 countries. This is about 5 thousand. Less than was reported last year.

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At the same time the number of exhibitors increased by about 10%. Its games and devices at Gamescom 2014 showed more than 700 companies from 47 countries, while last year’s exhibition consisted of 635 participants from 40 countries. A 61% increase in the proportion of foreign exhibitors, 6% – the number of trade visitors (trade visitors).

Gamescom 2014 exhibition area covered halls from the fourth to the tenth and totaled $ 140 thousand. M 2 . (The same as last year). All five days in the venue worked for more than 6 thousand. Media representatives from 58 countries (from last year’s event and the number has not changed). According to organizers, the positive dynamics was achieved by reducing the waiting time at the game booths and a higher quality of stay at the event.

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Despite the slight decline of attendance, Gamescom remains the most massive gaming event in the world. Interest in the exhibition by ordinary fans of video games remains high: all the tickets for the day were sold out two weeks before the event. For the first time the event was held in 2009 and attracted 245 thousand. Persons. The following year, his popularity has reached 254 thousand. Persons, and in 2011 amounted to about 275 thousand. Man and remained the same in the year before. The number of exhibitors in five years increased by more than 240.

“Gamescom – the most important platform for the European industry of computer and video games, – said President and Chief Executive Officer of Koelnmesse GmbH Herald Bёze (Gerald Böse). – This is clearly evidenced by the increased number of exhibitors, including foreign ones. ” «Gamescom 2014 demonstrated the growing role of digital distribution in the gaming industry – said, in turn, the managing director of the German association of manufacturers of interactive entertainment software (BIU) Maximilian Schenk (Maximilian Schenk). – After the presentation of the new generation consoles in the past year has presented the current Gamescom fans of games are awesome new games.”

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Unlike Gamescom, focused on consumers, which is considered the most important gaming event of the year E3 attracted far fewer fans of interactive entertainment. So, this year, the Los Angeles show was visited by a little less than 49 thousand. persons . Inferior to the California event and the number of exhibitors – to show their projects at E3 2014 came to only 200 companies. Another massive game event, Japanese Festival Tokyo Game Show, in 2013, attracted about 270 thousand. persons .

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August 15 was declared the winner of the exhibition dedicated to the Prize Gamescom Awards . They became co-op shooter Evolve from Turtle Rock and 2K Games, named the best action game, best game for the Xbox and PC, and the game with the best multiplayer, and received the title of best game of the exhibition on the results of the popular vote.

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Gamescom 2015 will be held in the same exhibition hall from 5 to 9 August.

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Category: Games, Technology

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