In order that the augmented reality (AR) has more prospects than virtual reality (VR), everyone agrees: analysts , investors , engineers and futurists . Now, however, you are likely to hear more often about the VR, especially in the last month, when were presented Playstation VR, Google Daydream and Oculus Touch. Therefore AR may seem somewhat unrealistic and overpriced.
This long list of options for the use of augmented reality has to show you how immense range of possibilities. While most of these features are not yet implemented, this will be done in the next 10-15 years.
Three small remark before starting. First, let’s clarify the difference between AR and VR:
- VR blocks the real world and immerses the user in the digital universe.
- If you put on the headset, and instead of your living room suddenly find yourself in the thick of the fight with zombies, this VR.
- AR adds the elements of the digital world to the real one.
- If you go down the street and suddenly on the sidewalk in front of you appears pokemon Dragonite, this is AR.
Secondly, in most scenarios, the use of VR priority is given to the interaction with the virtual world, not the physical. You are completely immersed in what is happening on the screen and hardly interact with the real world. On the VR technology is now imposed a lot of restrictions, which include the need to avoid awkward interactions such as contact with the wall across the room, or the question of social acceptance of VR in public places, such as the use of mobile headsets on the train.
Because the VR users almost do not move in the real world, this environment is well suited for activities such as playing games, watching videos and learning.
The AR is much more important to establish contact between the digital and physical spaces. Technology follow you in the real world and supplement your lessons supporting information, while immersion in VR you have to isolate itself from the world. Now, when we speak of headsets for the AR, we mean large devices like helmets with visors. However, after some time they get the form familiar to us points, and ultimately – and contact lenses.
AR and VR are moving in one direction. With the development of graphics technology, we will increasingly lose the ability to distinguish the real from the virtual. The sign outside the building in AR can be just as real and important as the physical. If everything will use the AR-technology, everyone will see this sign and its location will be clearly established.
Someday you will be set up the device, which will allow us to switch between modes of AR and VR depending on the importance of the situation and the context. Now we are talking about AR and VR as a separate industry because they are developed separately and at different time intervals.
6 concise (and key) concepts of AR
Analysis of emotional coloring: scan a person or group of people, then use the application to analyze the gestures, facial microexpressions, language and behavior. Get prompt feedback on the mood or reaction of the individual or group and adjust their behavior accordingly.
Face recognition: scan a person’s face and compare it with the existing database to find out the name and other information about a person just by looking at him.
Identifying features: detect, identify objects and track their position in space by means of computer vision. It includes a control position in space relative to the AR user objects.
Demonstration of background information: after identification of the object will automatically search for information about it and to show to the user.
Broadcast information from mobile phones to headsets AR: generally AR lets not spend attention to the phone screen, and look ahead through the headset. The AR will be transferred almost everything that can be done on a smartphone (or any device equipped with a display).
Processing, reading and scanning: the AR-device will be equipped with their own computing devices. At first they may be large, bulky and are constructed as external units connected to the headset, but over time they will become indistinguishable in appearance and compact component AR-points. These components will be able to track the user’s movements, their location and make quick three-dimensional scanning of users and the environment for the rapid transmission of these models.
We now turn to the list itself:
Productivity and work
Creating screens: the ability to project a high-resolution screens at any time, anywhere. If you need to monitor, you simply call it in your field of view and configure its size. This will help reduce dependence on a display device, such as TVs, computers, smartphones and laptops.
Conference Call: Participants will be able to call to create common projection AR directly during a conversation that will lead to increased involvement and concentration.
Check biographies of real-time: when meeting with a person you can immediately view the online dossier. Today, it would get a profile in LinkedIn, tweets, photos in instagrame, significant results of the SERPs, and so on. So you can instantly find the biography of a person.
3D-modeling and design: the ability to build models of the real world. Creating and viewing of three-dimensional models in the physical space. The new interactive way to view data and projects, such as scatterplot in three dimensions.
Browse, drawing notes, create text and project management: all the tools to improve daily productivity will be available and adapted to the AR format.
Personal assistant: browse your schedule on the go with the information about the changes, travel time and other important data.
Teamwork: to replace the common screens will work together in the first person, that will make the process more convenient.
Measurements will be possible to measure the size of objects and the distance between them using the built-in AR.
Monitoring: the creation of personalized ribbon you are interested in any of the events, whether social networks, your home, children, tools, or the weather. The information can be visualized as the user wants, including the creation of similarity monitoring center with a variety of screens.
UI / UX in AR: due to the absence of the physical display in the AR could be better used to control voice, hand gestures and tracking systems as well as computer neurointerfaces.
Restoration of history of interactions: blend facial recognition systems with the productivity tools such as CRM or e-mail, allow at a meeting with the person immediately to restore the history of the last interaction, discussion topics, and suggests possible further steps. AR allows everyone to catch up with the communicative people who always remember the details of the lives of others.
Research: searching for information in real time and receive an instant response. If meeting someone mention a name that you are not familiar with using AR, you will be able to seamlessly fill the gaps in knowledge.
Public speaking: it will be possible to track emotional response from the audience to understand her reaction and identify the parts that are most appreciated by the audience.
Date: we can learn interlocutor to do with our person and the topic under discussion.
Testing of users can receive objective feedback, conduct product testing, psychological experiments and analysis of emotional color expression.
The development of emotional intelligence: the use of training exercises and feedback in real time to determine the properties of the appropriateness of social interaction, such as eye contact, adding to it the jokes and the distance to the interlocutor. A special benefit of this is for people with autism.
Practice empathy: for the development of empathy in humans can project a sense of each of them to another person. The man with the help of AR can feel yourself in the place feel like a woman or a different race. People with good eyesight can see the world through the eyes of patients with cataract or have spots on the cornea.
Design of interiors: it will be possible to visualize the changes in the room prior to their implementation, for example, try a different color of the walls, the location of accessories or furniture placement.
Monitoring and control appliances and systems control IoT -devices and tracking consumption of energy and other household goods. This will increase energy efficiency and to better understand the structure of the monthly utility costs.
Cleaning: the AR will be able to determine the area of the home that need cleaning, send reminders and to show the current progress. For example, a dirty carpet will be highlighted in red, but the color will change to blue when you vacuum.
Protecting children from dangerous things in the house: you can scan your home for potentially dangerous objects and receive advice on how to secure a home for young children.
GPS-navigation: tips will be projected directly in front of your eyes. When moving no longer have to be distracted by the car phone or navigation, which will reduce the number of accidents due to absent-mindedness.
Preventing accidents: as in the case of cars with the autopilot, and the management of people, with the tips of AR systems, computer vision is able to detect and respond to potential threats faster than a human.
Identifying threats: drivers and passengers will celebrate threats and plug in augmented reality. Imagine that Waze (navigation application – Ed..) Could be imposed on the real world.
Fixation and accident analysis: users AR with the ability to record video in the first person (POV) will have a strong evidence when analyzing accidents and identifying those responsible.
Instructions for operation and maintenance: the AR helps to visualize the stages of assembly and repair of things, from cars and furniture to faulty components on the space station. Manuals and initial setup change their usual form.
Astronomy: a simple glance will let you see the planets, constellations, meteors and other celestial bodies.
Vocational training: using the AR and remote control systems, the trainees will be able to quickly adopt new skills.
Improved classrooms: auxiliary materials in AR can be used for more in-depth study of the topic. Teachers will be able to check the knowledge of the students and seeing their responses in real time. Students will be able to remotely collaborate on group projects and homework. Teachers will be able to notice that some of the students distracted in class and access them directly. The experiments in chemistry classes will be carried out virtually without risk of reaction yield of control.
Books: if material of books reading can take advantage of the AR, such as additional illustrations, and reference information. There will also be a fully digital books in AR reading on the virtual screen.
Policing and Law
Lie Detection: analysis of people telling you the truth or not, based on microexpressions face, voice and gestures. Widely applies in politics, business and relationships.
Alcohol tests: new ways of human testing for intoxication by external indicators such as pupil dilation or gait stability. This allows you to get results faster and more efficiently than traditional field tests for alcohol.
Wanted suspects: search and identification of suspects in the face images – possibly in conjunction with other algorithms, such as gait analysis. The greatest efficiency can be achieved by connecting these algorithms to the AR-devices civilians, but bear in a significant restriction of the right to privacy of information.
The control of arms trafficking and smuggling: Scan and search suspicious bulky objects under clothing, and call law enforcement for a more detailed inspection.
Selection of the jury and the control of their condition: a careful selection of people in the jury by analyzing the emotional color expression and the level of concentration to increase the objectivity of the sentences.
Crime scene: the detection and isolation of important areas of crime scenes for more detailed analysis.
Giving testimony and evidence: convenient recording readings via AR-devices. Automatic comparison of the statements given under oath in previous testimony. Analysis of the behavior of the witnesses to determine the sincerity and hidden motivations.
Contracts: the receipt and signature of documents in AR. To increase security, you can use authentication by voice or retina.
Creating an accessible environment
Help Visually Impaired: through object recognition systems in AR and voice interfaces, visually impaired users can see what is happening around.
Help hard of hearing: the AR-devices will be able to convert audio to text information, for example, ads in an airplane or a squeal of brakes.
Translation in real time: the AR can convert text or spoken word in a foreign language and translate them into the native language of the user.
Maps for people in wheelchairs: in AR will be available maps routes best suited for movement in a wheelchair.
Magnification: the opportunity to bring too small or deleted text so that it can be read.
Help for operations: the definition of organs and tissues during the surgery and getting tips from other surgical specialists, receiving the broadcast with your device, or specialized applications.
The choice of medical treatment: helps doctors choose for you the necessary medicines, not even on their profile. It facilitates the work of pharmacists and doctors, and also reduces the number of mistakes in the appointment of medical treatment and the preparation of recipes.
Intravenous injection: allows medical staff find a vein for the injection, even if to do so is not possible with the naked eye. It helps avoid retries.
Greater access to medical care: the AR will allow less qualified doctors more responsible to solve the problem, if another expert can remotely view the broadcast with AR-device and help advice. So doctors will be less dependent on the specific location and to develop their skills.
Check the symptoms: patients will be able to check their symptoms in a database or real-time data to be sent to specialists.
Third-party opinion: cooperation with colleagues will be easier and faster – for example, they will be able to discuss the results of examinations or tests.
Factheking in real time: allow the audience and the politicians immediately verify the accuracy of the statements.
AR-teleprompters: politicians can speak in public with a pre-prepared speeches and read them to display in the AR, do not give the impression of artificiality and insincerity. Also, people will be able to discuss certain topics, without being experts in them.
Polls of the population: the population’s attitude to the policy, including their likely vote in the election and change their preferences, will be available via the emotional coloration of applications technology assessment.
Recognition sponsors: Policy can be found in the crowd of their supporters and sponsors, to get brief information about their names and occupation.
Secrets: secret service agents will be able to leave each other objects and tag them with special marker in AR, which will be visible only to the recipient.
Isolation friendly targets: in AR will be allocated to civil and allies, in order to avoid fatal errors. Friendly and civilian objects can be highlighted in blue, and the enemy targets – red.
Advanced vision for the pilots: the definition of objectives, avoiding collisions, navigation and more accurate aiming.
Travel on the mined areas: information after scanning area can be transmitted to the AR, and the bomb’s location can be highlighted to make it easier to drive around them.
Military operation: on the use of weapons instruction, transportation, drones and other resources in real time.
Built-in helmet displays: broadcast important information about the ammunition stocks of food and water, the health of the fighter and the whole detachment, the details of the mission and other things.
Arts and Culture
Museums and tours: learn something new about the exhibits of the museum or the city’s attractions will be at their own pace, just passing by.
Analysis of works of art: an overview of earlier paintings, superimposed on the final result, and detailed information about the used artistic techniques.
Teaching creativity: step by step instructions in the AR will enable you to learn painting, drawing, sculpture and other art forms.
Historical sites: in AR can be seen as one or another place looked in the time of important events took place here.
Books: Book will be put in sight to read on the go or while jogging. You will be able to read for someone at a distance, for example, for your child or for friends at book club.
Trips to nature: the AR will identify the species of plants and animals and learn about them in more detail. With the help of these records of the library will be available, where it is best to watch your interesting animal species.
Recognition of songs and singers: song titles and artist names will be available immediately when listening.
Buying clothes: it will be possible to try on and buy clothes without leaving home. You will be able to try different sizes and colors, clothes on imposing themselves in AR.
Purchase of furniture: the AR-models of furniture can be placed in the right place, to see how it fits and what color and material finishes to choose.
Smart grocery shopping: it will be possible to set targets in terms of nutritional value, beneficial suggestions or recipes to AR system could calculate the most convenient way to the mall, and select the product you need.
Selection of personal style: different versions of make-up and hairstyles can be tested in AR.
Body Modifications: you can see in advance how to change your appearance after tattooing, body piercing, or plastic surgery. You will be able to understand how you will look if lose weight or gain weight, make you older or younger in AR.
Shopping on the street: if you see something on the street and want to buy it, you can instantly find out the details and place of sale. If someone from passers-by on the street you will notice the shoes that you like, you can find their products, the cost, size and color options, and make a reservation immediately.
Market Research: compare prices on products you are interested in different stores will be easier and faster.
Private Instruction: mark the places for meetings of limited circle of people. Those who are not part of the community, does not see anything, members of the public will see the sign and you will find.
Evaluation couples: it will be possible to simulate a date and to analyze how attractive you will find a partner. To determine the interests and preferences of the partner can be found in AR brief questionnaire.
Building a personal brand: some biographical data, you can choose to display to other users such as AR virtual profile. Depending on the situation – working or informal – can be changed and the direction of the profile.
Vlogs in the first person: the AR will record important moments in your life more natural. You will be able to show other events as if they are experiencing the same thing in your place.
Publication status: Users can customize the statuses which will be visible to others. Put a “Do not disturb” If you need privacy, or “available” if you are open to communication. Stream information about the song playing in the status updates.
A comparison of individual and people’s names: it will be possible to find out their names when scanning people’s faces. Development of AR in general will be extremely useful for those who do not remember the names.
Meetings in AR: project the friends in AR side. If you are in different cities sit on the sofa, your girl will see you at home on the couch in Peter, and you’ll see her at home in Moscow. Friends can be in different parts of the world, but to gather together to watch movies, play games and just talk.
Food & Catering
Reviews of restaurants: walking past the restaurant, you will find its rating and read customer reviews. Sami restaurants in AR can broadcast information about special offers and events.
Reservation in restaurant looking at the restaurant you can find out if there are empty seats, and how much will have to wait in line.
Warnings Allergy: information about allergies to one or another product can be placed in the appropriate interface. So the restaurant staff will learn about the features of your diet without special reminder.
Counting calories in food: at the sight of food can be found about the content therein of fats, proteins, carbohydrates, calories, and other useful information.
Automatic control diet: Information about food and beverages will be automatically recorded to calculate the daily amount taken of calories and nutrients. If you exceed your limit calories people will be notified and tips than can be replaced by products in the diet.
Preparation Instructions: Tips for cooking dishes selected, including visual and other ways to measure out the right amount of food. This will allow chefs to amateur replace professionals and increase the cooked food.
Selection of recipes for the contents of the refrigerator: scanning the fridge and the kitchen you can get a list of dishes that can be prepared from existing products.
Personal Trainer in the form of a hologram: it will be possible to project a personal trainer right in your gym instead of watching video tutorials or application training. Exercises performed a coach can be viewed from all sides and angles.
Personalized training: it will be possible to view content directly from AR-device and get real-time recommendations based on heart rate, fatigue, feelings, goals, and other parameters.
Turning training into play: running, walking or cycling may be converted to the quests in which quest you will receive experience or open new features. Do squats with jumps up to the bar set up in the AR, or sit-ups with support for digital ski slope. Arrange the way for the climbing wall in the form of colored lines and get points for quick passage of a distance. Browse the results of your friends and compete with them.
View sport performance: Get information about personal records and history training, if necessary. Going to perform the bench press – print the information on the maximum weight and the previous approaches. Secure information on current results, weight, severity and so on.
Construction and architecture
Project Management: scan projects for compliance with the specifications, and identify differences.
Designs and Models: visualization and sharing of three-dimensional projections in AR will be easier than on paper or a computer presentation.
Visualization projects will be able to pass on the project site and see how it will look finished building.
Assistance with the implementation of the project: to improve the quality of the work undertaken will be available AR-instructions – for example, a carpenter will be able to see how best to hammer a nail or fix the roof element.
Games using geolocation: games will be superimposed over the real maps and locations. Players will be able to explore a new real world and communicate.
The appearance of elements of the game in real life: playing dynamics will appear in our daily activities, and anything you want, can become a competition.
Dynamic avatars: animated avatars reflect real emotions and user settings.
Pets in AR: people will be able to have a virtual pet, which you can take with you wherever you go, to introduce pets to other users.
Empowering games on PC and consoles: in addition to the use of TVs and monitors can display more information in augmented reality. When the AR technology reached a level of development that the screen can be set up anywhere, game consoles and computers become mobile.
The data in the e-sports: on top of the broadcast with the game will be to impose the information about the game or the player.
Overlay game statistics: directly on the video broadcast can impose a player information and statistics. Especially useful it will be for fantasy-sports.
Advanced Analytics: will be available additional information when browsing games, for example, the speed of the ball, the force of impact and the angle in golf.
Empower athletes: athletes ability can be improved and expanded from the field of view. In tennis, it will calculate the trajectory of the ball and predict, where he will be.
Visualization of the game: coaching schemes and instructions will be transmitted to the AR-device player, to make it easier to convey to them the essence.
Film and TV
Information about the actor: become available reference materials such as profiles on the IMDB, which specifies the names of the actors, their biography and previous roles.
Simultaneous viewing: browse video remotely with friends located anywhere in the world.
Subtitles: any video will be available to assist subtitles.
Viewing the move: the content can be viewed in while jogging, walking or movement in transport.
Personalization and Targeting: in AR everyone will see the unique personalized advertising that will pick you up by name, interests, emotional state, views, location, and so on. Outdoor advertising in augmented reality will be individualized for each person passing by.
New facets of advertising creativity: advertising specialists will be experimenting with more aggressive tactics to attract attention. AR-advertising will appear in the way of people. Objects will extend beyond the video and appear next to the spectator. Advertising will be able to follow the movement of the body and the user’s eye, which is why it will be difficult to ignore.
Competition between the physical and the AR-advertisement: for advertising space and consumer attention unfold competition between traditional advertising and advertising in augmented reality.
Interactive product placement: the audience will be able to see more products displayed in advertising or other types of content, and even the right to order them in the store.
Tracking eye movements: advertising can follow if you look at it, and move in such a way to get into your field of vision. If access to the content will need to view the ads, the video will be able to control himself, whether you looked at it and whether your eyes are open. Hopefully, this will not happen.